Over the last few decades, we have all heard about this the Work-Life balance; many of us have even managed to find it. For some its about getting the right amount of family and social life to balance out the stresses of the 9-5 workday. But as workdays get longer, and smartphones and tablets become more prevalent for employees, we will definitely be seeing a new way of working. The Work-Life integration.
The Chartered Management Institute published a report earlier this month outlining some of the key work changes that will be faced in 2018, and one of the interesting things for me, was the exodus from the traditional workspace. This exodus will be partly caused by environmental pressure to reduce carbon footprints as well as demographic pressure of an ageing population, leading to a blurring of boundaries between family and career. I also personally feel that many commuters are now getting so fed up with poor transport infrastructure, whether on the road or the rail, that working from home is best way to optimise a lot of knowledge workers time.
So what does this new way of work mean to me, I hear you cry? Well as someone who has already embraced the work-life integration, perhaps an insight into my life my help. My head office is just outside London which takes me 2hrs to drive to; I have a satellite office in Reading which is just over an hour to get to; both these travel times exclude the additional rush hour delays of course. I also have my home office in the Cotswolds that takes me less than a minute to get to; it is a nice quiet space with a Cisco home office kit including secure access into my Office network. I also have an work laptop, an iPhone and a personal iPad.
So if you follow me on Twitter, you’ll know I have a new West Highland Terrier puppy called Archie. He likes waking me up before 7am every morning without fail. So I get up, have breakfast and turn on my iPad to start catching up on all my project activity and messages on the Cisco Social Business portal Quad. Once I’m up to speed on activity, I put my boots on and take Archie out for a walk on Minchinhampton Common. Luckily for me, there is good reception up on the Common so I can keep in touch with email and make any early morning calls. After about an hour I come back home and work for the rest of the morning in my home office, including various video and web meetings using WebEx. If I need to have a Telepresence conference meeting, I drive to my Reading office obviously now avoiding the most of the traffic. I may stop off on the Motorway Services to have a Flat White coffee and complete some work actions on my iPad from earlier; the wif-fi is free. When I get home I often relax, go to the gym and then have dinner. In the evening I’m on my iPad working while my other half watches her programmes.
The fact is, every day may be different, but the key success behind it all, is that I can work from anywhere that has 3G or wifi access. My company has given me some tools, I have also bought my own. My office is no longer the building just inside the M25, its now anywhere I go. A lot of the baby boomer generation feel that working from home isnt really working. But for me, I am at least 20% more efficient when I work the way I do. I also think the quality of my work is better as Im less stressed and able to think outside the box better when required. According to Chartered Management Institute, we’ll all be working like this in the future, which should decrease the amount of cars on the road and increase the number of available seats on trains. We can also see an increase is trade for pubs, restaurants and service stations who will now be filled with more people tapping away on mobile devices. Just don’t forget to turn them off occasionally
As its the Cheltenham Festival this week, I’d thought I’d post this great PR stunt from Paddy Power.
You may remember last year they did the Paddy Power ”Hollywood sign” on Cleeve Hill over looking the racecourse. That was truely epic and was always going to be tough to better; but they certainly tried by putting a Jockey on the famous Uffington White Horse in Oxfordshire.
This cheeky Word of Mouth stunt really works! It grabs your attention and gets people talking due to a number of factors; the risks (they didnt get permission), the Irish humour and the grand scale of the project. I cant wait till next year’s stunt!
Let me know what you think?
As someone who always recommends a short video in any partner or customer presentation to bring it to life. Here is the latest viral video from Cisco that was posted on YouTube over the weekend.
The message is clear, “Clouds and Mobility improve Collaboration“
I’ve heard that Cisco have hired a couple of Marketing folks from the Microsoft Office365 team and it looks like they have got straight into action with this this video; highlighting a few of Cisco’s strengths against their old employers. Thankfully its not the usual Cisco technical spin; its a video aimed at getting Managers and Directors thinking about the strategic agenda of their business.
Have a look and let me know what you think?
Error: Twitter did not respond. Please wait a few minutes and refresh this page.